YouTube’s URL shortener:


OF COURSE, it’s just a matter of time. The most popular video sharing YouTube has introduced their own URL shortener: and will only work with YouTube videos. Welcome to the club!

According to the Next Web,

…the best part by far is the backwards compatibility of the shortener. From YouTube: “To use manually, simply take a URL like and replace the “” with “” to get: Plug that shorter URL into a browser, and you’ll see it redirects to that video.”

Absolutely brilliant. YouTube has built a shotener that will save space, boost trust, and will make everything a bit simpler.


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