3G revolution spurs content innovation and growth

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Indonesia, which has five 3G operators (with three of them launched their services commercially) already, became the third ASEAN country after Singapore and Malaysia to have WCDMA-based 3G services. We will be joining around fifty million people who already have access to this service around the world.

With the advent of the third generation of cellular technology (3G), the term “value added services”, which used to refer to all services beyond voice calls, may be in for a new definition.

The new technology literally allows the user to have a broadband internet connection in the palm of his or her hand, offering an endless list of services.

For cellular content providers, the technological revolution has opened up new frontiers for innovation and growth.

Iqbal Farabi, head of the information technology division at the Young Indonesian Businessmen’s Association, said the content industry’s revenues of about Rp 200 billion in 2006 were expected to grow by 15 percent this year.

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